AR Integration | Event Promotion Design
Role: Designer, Researcher, Animator, Presenter | Timeline: Oct 2023 - Nov 2023 | Tools/Skills: Adobe Dimension, Photoshop, Illustrator, Adobe Aero
Project Description: This project explores the intersection of design, technology, and human connection through augmented reality (AR) and social media. I created a wall mural and promotional video to announce an art exhibit or concert, using AR tools to enhance viewer interaction and engagement. The project emphasized a human-centered approach to design thinking, balancing audience needs, technological possibilities, and visual storytelling to create an immersive and shareable event experience.
Learning Outcomes
•Gained experience integrating augmented reality (AR) into visual communication to enhance user engagement.
•Applied design thinking to create audience-centered, tech-informed solutions for event promotion.
•Developed a cohesive visual campaign across physical (mural) and digital (social media video) platforms.
•Strengthened storytelling and branding skills through motion design and interactive elements.
•Learned how to design for emerging technologies while maintaining accessibility and clarity.
•Explored the role of immersive design in creating meaningful public experiences.
Poster
Aero Perspectives
Aero Preview
Instagram Story (Promotional)